Importance & Strategies for B2B marketing by Abhra Neel Bag

-
B2B Marketing – Importance & Strategy to be Ruler

Today world culture:

Getting started and get the job done of anything we need internet. Geologizing of every matter starting from needle to airplane we use internet . Almost 70% of our leisure time (especially in Asian Countries) we spent on Google, YouTube, Facebook and other Social  Sites.  When it comes to shopping and entertainment like Amazon and Netflix we make purchase and stream movie in the virtual world.
And when it comes to business every corporates and business firm spent millions of dollars in advertisement and other promotion tools. Purchase of Business to Business has also come to new business portal such as Alibaba.com, e- worldtrade.com.

B2B Marketing – Meaning

B2B marketing or organisational marketing is form of marketing where a formal organisation create a need to purchase product  and service  for their commercial and industrial use and identify ,evaluate  among different  brands and promotion.

Importance of B2B Marketing

  1. Business to Business strategy  allow companies and business owner  to reach wide range of audience by the use of internet – key to     success in b2b world.   
  2. It makes faster growth  because once a business deal is closed it assure  a steady fix income   depending on business to business contract.
  3. B2b strategy trim down the product and service cost by gathering information of target audience by questioner  survey data on internet or face to face interaction to particular client on business portal platform.
  4. Create a niche market by creating email marketing, face book page , website development and other  e-commerce portal  a market is free to control what the buyer want.
  5. Push business each other  when one huge manufacturing company associate with popular online shopping portal like Alibaba  it leads to be win-win situation for the two giants.

Strategy to Become the Ruler in B2B World

Most of the  business deals and agreement are placed and carry on virtual world platform. My emphasis on plan to create a website.

a.   Create a simple homepage no aristocracy in coloring and pictures.
b.   Relevant  action button in the first home page as online customers do spent too time looking for the whole webpages.
c.    Make the content to the point indicating   what you  want the customers to do.
d.   make a separate e-commerce portal than your website.
e.   Create a automatic interactive session
f.     Navigate your business location so customer identity it easily and also attend your business premises.
g.   Make blog articles and link it with different web portal
h.   Try to take membership of different commerce associate – like Chamber of Commerce, any foreign associate in foreign land and display it in your website gallery.
i.      Display certificate of genuine  of your business like Import Export code , Registration cum Membership Certificates and GSTIN in websites for export.

Location: Kolkata, West Bengal, India

Comments

Post a Comment

If you have any doubt, please ask.

Popular posts from this blog

Lignite mining in India by S.K.Bag

-
Image
LIGNITE COAL MINING IN INDIA The four types of coal are peat,  lignite ,  bituminous , and  anthracite . Peat is often not listed as a type of coal since the use of it as an energy source is limited today. However, it's still a type of coal and can be used as an energy source Lignite , often referred to as  brown coal , is a soft, brown,  combustible ,  sedimentary rock  formed from naturally compressed  peat . It is considered the  lowest rank   of  coal  due to its relatively low  heat content . It has a carbon content around 60–70 percent. It is mined all around the world, is used almost exclusively as a fuel for  steam-electric power generation , and is the coal which is most harmful to health Lignite is brownish-black in colour and has a carbon content around 60–70 percent, a high  inherent moisture content   sometimes as high as 75 percent and an  ash  content ranging from 6–19 percent compared with 6–12 percent for  bituminous coal . The energy content
Read more

"Eco-Friendly and Stylish: The Jute Net Shopping Bag by Merchantus India Exim International LLP

-
Image
Buy Now Merchentus India Exim International LLP brings you the ultimate eco-friendly shopping solution with their jute net shopping bags. Made from natural jute fiber, these bags are not only durable and strong but also biodegradable and compostable. They are the perfect alternative to plastic bags that contribute to pollution and harm the environment. These jute net shopping bags are designed to be lightweight yet spacious, making them perfect for carrying all your shopping essentials. They come in a variety of colors and designs, making them suitable for both men and women. The bags are also easy to clean and maintain, making them a great long-term investment for anyone who cares about the environment. In addition to being eco-friendly, these jute net shopping bags are also ethically produced, ensuring that the workers who manufacture them are treated fairly. The bags are also very affordable, making them accessible to everyone. If you're looking for a sustainable and stylish way
Read more

MINE OPTIMISATION PROGRAM TO EVALUATE ECONOMICS OF DSI SNAKE HIGH ANGLE CONVEYOR IN OPENCAST MINE

-
Image
  ECONOMICS OF DSI SANDWICH HIGH ANGLE CONVEYOR AND ITS COMPARISON WITH IPCC & DUMPER TRANSPORT IN OPENCAST By Shyamal Kumar Bag  DSI Sandwich High Angle Conveyor (HAC)  is a special type of conveyor system, where the material is hugged between the top and bottom conveyor belts and carried at any steep angle up to 90 degrees. The system is able to elevate material high in a limited horizontal space. This system can be imagined as an elevator in a high-rise, where one can easily reach the top floor in minimum time and without effort avoiding the staircase. Since DSI Snake HAC angle covers the material from both top and bottom, hence, there is no chance of dust generation during operation.  In deep opencast mine, the DSI HAC can be an ideal & most economic system for transport of material from pit-bottom to surface through the sidewall of mine (35 to 50 degree)as an alternative to dumper transport or in-pit conveyor system runs through haul road, where the gradient is limited to
Read more